Explore an interactive dataset of 16,000+ U.S. registered investment advisors and evaluate your firm's operational leverage. By plotting against growing AUM and account volume, this tool visualizes industry growth trends, and how scaling assets traditionally has required corresponding team growth. For the first time, you can pinpoint your position relative to the industry, benchmark your operational leverage, and consider your growth trajectory.
Across every market segment, the dataset reveals clear growth trajectories for how expand to enable AUM doubling.
Each firm sits in one of three market segments, set by the share of its regulated AUM that serves wealth / private-client versus institutional clients:
Segments come straight from each firm's Form ADV wealth-vs-institutional AUM share. Of 16,000+ filers, ~700 lack the data to classify. They carry no segment and are hidden from these charts. "Employee" here means (operations / compliance / support) staff. AUM throughout this tool is each firm's regulatory assets under management, Form ADV Item 5.F.2(c). are Item 5.A (total employees) minus Item 5.B(1) (employees performing investment advisory functions): operations, compliance, and client-support staff, not portfolio managers or research analysts.
Two flags to watch: firms flagged ETF-model may show 0% wealth/retail AUM even though they likely serve plenty of individual investors. Once an ETF trades on an exchange, Form ADV can't see who actually holds the shares, so that 0% reflects a reporting blind spot, not an all-institutional client base. Provisional registrations are newer, less-settled filings.
Explore the statistical variation of total AUM and Accounts supported per : median, average, and the full percentile distribution across each segment.
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